Marketting mix on coca cola Essay Example

Marketting mix on coca cola Paper The services marketing mix is also called the ups and includes the addition of process, people and physical evidence. 3. Ups of Neurotransmitter: Product means the goods and services combination the company offer to the target racket. Price: Price is the amount of money customer must pay to obtain the product. 4. Ups of Marketplace: Place includes company activities that make the product available to target customers. Promotion: Promotion means activities that communicate the merits of product and persuade target customers to buy it. 5. ACS of Marketings is also important for marketing mix. The four CSS includes-O Customer Solutions Customer Cost Convenience Communication 6. Coca Cola Founded in beverage concentrates and syrups, used to produce more than 230 beverage brands. The corporate headquarters are in Atlanta, with local operations in nearly 200 countries around the world. The Coca Cola Company is a leader in the cokes industry, with thousands of employees and offices in the entire world, making it an emporium of beverages. 7. Vision Mission The Coca-Cola Company vision statement is to be the leader in the beverages industry. The companys main goal is to keep being number one selling coke in the world and to increase their incomes, the same way they have done in their past years. 8. Strengths The products that this company produces are hard to copy. These products have added value The quality of the products reaches highest standards Is a leader in the industry Is known in all the world 9. Marketing Mix of Coca Collateralized Product: The Coca- Cola Companys pro ducts include beverage concentrates and syrups, with the main product being finished beverages. We will write a custom essay sample on Marketting mix on coca cola specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Marketting mix on coca cola specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Marketting mix on coca cola specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The business has over 300 brands of beverages around the world with the main ones being Coke, Fauna, Lift, Sprite, and Powered. Different Price: The prices of Coca-colas products vary according to the brand and the size. Each sub-brand of coca cola has different pricing strategy. Their racing strategy is based on the competitors pricing, Pepsi is the direct competitor to coke. 10. Marketing Mix of Coca Collaborationist Activities: The Coca-Cola Company sells its products by bottling and canning operations. The distributors reached the coke to the wholesalers and the wholesalers reached it to retailers. And at last the customers buy coca cola from retailer shop. Promotion Activities: Advertising The Coca-Cola Company uses advertising as its main source of increasing consumer awareness. It mainly uses the television. There are many television advertisements on Coca-Cola products. This source allows the companys products to reach a large audience. 11. Coca-Cola in Evenhandedness-Cola is the most popular and biggest- selling soft drink insisting, as well as the best-known product in the world. Cochlea is the oldest brand in Bangladesh. From the last 50 yearbooks cola has been marketing its products through electroencephalograms of Bangladesh. However, now it is marketed Abdul Money Limited. It marketed coca cola under authority of the coca cola company, USA and distributes focal-Cola, Sprite and Fauna in Bangladesh. 12. Marketing mix of Coca Cola in Bangladesh:product: Coca Cola offers two efferent sweet and flavored cola in our country. This is normal cola and another is dieting Cola. Coca Cola does not frequently change its taste. It has many nutritional values similar to Pepsi. It serves different type of beverage like Sprite, Fauna, etc. Price: Coca Cola Bangladesh Limited always tries to keep a standard price. It also offers promotional discounts, allowances, credit terms and payment period for the stores and Restaurants. Coca Cola, furthermore, offers discounts in a family size bottle frequently. To thing consumer buying power the coca cola company manufacture efferent types of can for our countries people, so that they can easily buy it. 13. Marketing mix of Coca Cola in Bangladesh:place: Coca Cola Bangladesh Limited has a strong distribution channel to distribute their Coca Cola. They make Coca Cola easy to get and available to the customer everywhere through their expert distributors channel. Their transport facilities, channels of distribution, coverage area, etc. Are maintained very securely. Promotion: Coca cola spends millions of dollar for and color to advertise. Coca Cola makes sales promotion, advertising, force selling, public relations, direct marketing, etc. Sometimes local and international games inaugurated by the help of coca cola Bangladesh Ltd. 14. Summarys Cola now a brand all around the word. Every day they promote their market every corner of the world. More than 60 percent soft drinks liked people like coca cola. They have different kinds of products like Coke, Sprite, Fauna, Lift etc. They always try to provide their product with low price with different packaging. As it is a soft drink, Coca-Cola Company follows Intensive Distribution. It is found more or less everywhere in Bangladesh. In terms of promotions they use Emotional Appeal.

Vygotsky Scaffolding What It Is and How to Use It

Vygotsky Scaffolding What It Is and How to Use It SAT / ACT Prep Online Guides and Tips If you’re an educator or have a student in school, you may have heard of the concept Vygotsky scaffolding. It may sound like a construction term, but Vygotsky scaffolding and the related concept of the zone of proximal development are teaching methods that can help students learn much more information much more quickly than they would with traditional instruction. However, Vygotsky scaffolding is only effective if you know how to properly implement it; otherwise it can actually hinder a student’s learning.Read this guide to learn what scaffolding and the zone of proximal development are, what the scaffolding psychology is, if studies have found these teaching methods to be effective, and how you can use these methods in the classroom to promote learning. What Is Instructional Scaffolding? Instructional scaffolding, also known as â€Å"Vygotsky scaffolding† or just â€Å"scaffolding,† is a teaching method that helps students learn more by working with a teacher or a more advanced student to achieve their learning goals. The theory behind instructional scaffolding is that, compared to learning independently, students learn more when collaborating with others who have a wider range of skills and knowledge than the student currently does.These instructors or peers are the â€Å"scaffolding† who help the student expand her learning boundaries and learn more than she would be able to on her own. Vygotsky scaffolding is part of the education concept â€Å"zone of proximal development† or ZPD.The ZPD is the set of skills or knowledge a student can’t do on her own but can do with the help or guidance of someone else. It’s the skill level just above where the student currently is. ZPD is often depicted as a series of concentric circles. The smallest circle is the set of skills a student can learn on her own, without any help. Next is the ZPD, or skills a student wouldn’t be able to do on her own, but can do with a teacher or peer helping her. Beyond that are skills the student can’t do yet, even with help. For example, say there is a kindergartner who is learning how to read and write. He knows all the letters of the alphabet, but he can’t yet read or write words. No matter how much guidance he was given, he could never read a novel on his own at this point, but with a teacher’s help, he can learn how to read and write short words like â€Å"at,† â€Å"boy† and â€Å"dog† because this skill is within is ZPD. It would have taken him much longer to learn this skill on his own, but it’s still simple enough that he can understand it if he has someone to explain it to him.The student’s ZPD is reading and writing short words, and the teacher who helps him learn them is the scaffolding. Proponents of ZPD and instructional scaffolding believe they are highly effective ways to maximize a student’s learning. Scaffolding can be used to help a person of any age learn something new, but in the classroom it is most often used with younger students (preschool and elementary school) since they are learning new skills and concepts they haven't been exposed to before most frequently. What’s the History Behind Vygotsky Scaffolding? Lev Vygotsky (1896-1934) was a Soviet psychologist who coined the term â€Å"zone of proximal development† and conducted many studies that led to instructional scaffolding. This is why the concept is often referred to as â€Å"Vygotsky scaffolding.† Vygotsky focused his work on developmental psychology, and it was in the 1920s and early 1930s, towards the end of his career, that he developed the concept of ZPD. Vygotsky believed that educators should help students learn within their ZPD so that they can increase their skills and knowledge without becoming frustrated by things that are currently too difficult for them to accomplish. Vygotsky came up with the idea of ZPD after extensive studying of how young children learn and the effectiveness of different teaching methods. He found that individual knowledge-based tests are often an inaccurate way to measure a young student’s intelligence since children need to interact with others who are more intelligent than they currently are in order to learn. He cited many examples of cultures where young children are taught new skills and knowledge passed down by older generations. For example, when infants are learning how to walk, they often start by holding onto the clothes or hands of an adult or older child, who guides them. The infant will continue to do this until they have enough skills and strength to walk on their own. This way they’re able to learn to walk much faster than if they were expected to learn without being able to hold onto anything. Vygotsky instead believed that the proper way to test young students was to test their ability to solve problems both independently and with the help of an adult.Dr. Maria Montessori, who established the Montessori education philosophy, also published similar research several decades before Vygotsky.Vygotsky died in 1934, less than a decade after he introduced the idea of ZPD, and after his death research on his ideas greatly decreased. In the 1960s, Vygotsky’s work was revived by a new group of psychologists studying developmental psychology. Dr. Jerome Bruner coined the term â€Å"scaffolding† and connected it to Vygotsky’s work. Dr. Bruner and other psychologists began studying the use of ZPD in different educational contexts, and they found that encouraging students to tackle the most difficult tasks within their ZPD leads to the most learning. Today scaffolding continues to be studied and used in schools, and much recent research has focused on how to use scaffolding to make classes (including online classes) more effective. Does Vygotsky Scaffolding Work? Over the past several decades, numerous studies have been conducted to study the effectiveness of using ZPD and scaffolding as teaching methods. Overall, research has shown that these methods can often help students learn more than they would compared to traditional teaching methods, but they require the instructor to have a good grasp of the student’s ZPD so they can adapt the teaching method to them. An early study from 1975 found that four-year-olds whose mother’s interacted with them and gave them advice were able to build significantly more complicated block towers than those who worked alone. The children who were most successful were those whose mothers adapted their strategy based on how well their child was completing the task. They made different comments based on whether the child was doing well or was struggling. A 1990 study found similar results when children were asked to put dollhouse furniture into the correct room. Children whose mothers gave them guidance were significantly more successful than those who completed the task on their own. A study published in 2000 that focused on a teacher using ZPD and scaffolding to teach a Farsi speaker English found that these methods can be an effective way to teach someone a new language. As the student improved his English skills, his teacher went from teaching individual words and phrases, to asking yes/no questions, to asking questions that required more in-depth responses. This gradual increase in difficulty helped the student improve his English skills while reducing feelings of frustration from attempting language skills beyond his current level. A similar scaffolding psychology study published in 2014 found that, in a group of 30 Australian language students, those who had tutors that used scaffolding techniques made significantly more progress in their writing quality and strategy application. Two studies, one from 2003 and one from 2010, found that ZPD and scaffolding can be effective, but if the instructor doesn’t know how to implement them correctly, she is at risk of helping students too much which turns them into passive learners and hinders their growth. Tips for Using Vygotsky Scaffolding in the Classroom From the studies discussed above, we know that instructional scaffolding can be an effective teaching tool, but only if the instructor understands how to use it. Below are four tips for using scaffolding in the classroom. Know Each Student’s ZPD In order to use ZPD and scaffolding techniques successfully, it’s critical to know your students’ current level of knowledge. Without this information, you won’t be able to teach them in their ZPD or provide effective scaffolding support. Before you begin a lesson with ZPD or Vygotsky scaffolding, find their baseline knowledge by giving a short quiz or having an introductory discussion on the topic where you ask students questions to figure out what they already know. Also remember that each student will have a different ZPD for each topic you teach. If a class has widely varying ZPDs for a specific topic, it can be more effective to have them work in groups or individually while you walk around the classroom and provide guidance so that you can tailor your techniques to each student’s ZPD. Encourage Group Work Group work can be a very effective way of using scaffolding principles in the classroom because students can learn from each other while working together on a project. More advanced students can help others learn while improving their own skills by explaining their thought process.Try to create groups that contain students with different skill sets and learning levels to maximize the amount students learn from each other. Make sure each student in the group is actively participating. If you see one student doing most of the work, have her ask the other students for their opinions, and emphasize the importance of everyone contributing. Don’t Offer Too Much Help A potential drawback of Vygotsky scaffolding is the possibility of providing too much help. This causes the student to be a passive, instead of active, learner and actually reduces the amount the student learns. If you’re using scaffolding techniques, don’t jump in right away and start offering advice. Let each student work on their own first.When they begin to struggle, first start by asking them questions about what they’ve done and what they think they should do next. As much as possible, ask open-ended questions that encourage them to find a solution on their own, as opposed to just telling them the next step. For example, if a student is trying to build a block tower, it’s much more helpful to say things like â€Å"How do you think you can make this tower stronger?† or â€Å"Why do you think the tower fell down?† than â€Å"You need to make the base bigger.† If after you’ve had the student think through the problem, then you can begin offering concrete advice for what to do next, but be sure to continue to ask questions to help increase the student’s understanding. For example, after giving advice on how to improve the block tower, you can ask â€Å"Why do you think making the base bigger helps the tower stay up?† Have Students Think Aloud Having students discuss their thought process is one of the best ways to figure out where their current skills are (and thus determine their ZPD) and make sure they’re actively learning.As a student is working on a project, have her talk about why she’s making certain decisions, what she thinks she should do next, and what she’s unsure about.When you give advice, make sure you also explain your own thought process so students can understand why you’re making the decisions you did. Summary:Vygotsky Scaffolding and the Zone of Proximal Development Vygotsky scaffolding is a teaching method that uses instructors and more advanced peers to help students learn. The Vygotsky theory of cognitive development states that students will learn more when they receive guidance from someone with more skills in the subject they’re learning than they would if they were tackling the subject on their own. Vygotsky scaffolding is part of the education theory the zone of proximal development. The zone of proximal development states that each student, for each subject, has three levels of learning: things the student can accomplish on her own, things she can accomplish with help from someone else (the zone of proximal development) and things she can’t accomplish no matter how much help she has. The ZPD and Vygotsky scaffolding theory is that students learn the most when they’re in their ZPD. Soviet psychologist Lev Vygotsky developed the ZPD and the Vygotsky theory of cognitive development, while Jerome Bruner developed scaffolding psychology several decades later.Studies have shown that scaffolding can be a very effective teaching method, as long as the teacher understands the concepts behind it and doesn’t provide too much guidance. If using scaffolding and the zone of proximal development in the classroom, remember to know each student’s ZPD, encourage group work, don’t offer too much help, and have students explain their thought process out loud. What's Next? Are you a teacher writing recommendations for your students? Read all about how to write an outstanding recommendation letter for your students, along with what not to include. When do colleges start looking at a student's grades? Do colleges look at middle school grades? Read our guide to learn how middle school grades are important for college admissions. Writing a research paper for school but not sure what to write about?Our guide to research paper topics has over 100 topics in ten categories so you can be sure to find the perfect topic for you.

ZARA It for Fast Fashion and GAP Research Paper

ZARA It for Fast Fashion and GAP - Research Paper Example Zara Success in Introducing a Disruptive Business Model within the Apparel Manufacturing and Retail Industry Zara has successfully introduced a disruptive business model within the apparel manufacturing and retail industry by its IT leverage in the fashion industry. Its investment into the IT field significantly gives a boosts to its business activities by allowing it to develop its capabilities. Secondly, the application of POS also poses a challenge for Zara business within the industry because it is not availing more time for their management to accurately perform their administration functions. Core Competencies of Zara Zara has various core competencies makes it to compete favorably in the market with other companies producing similar products like them. Their key competencies lie with the resources that are found within the company and which are useful in achieving production within the company. Design g and manufacturing have been the key focus for Zara; therefore, they have a tight a control over their production process. In addition, the numerous partnerships they conduct within their market niche are located near their headquarters and this helps in maintaining a design for their products. Time is also a key competency for Zara because they ensure that their products are produced in a timely manner and are transported by the various intermediaries involved to reach the customer in a timely manner, therefore, serving their needs by availing the products at specific places within the provided time. Zara is also blessed with the capability of producing numerous products at a time; therefore, their products always satisfy the existing demand in the market. Lastly, Zara is always advanced with the changing trends in the fashion industry, therefore, are always on the front to satisfy the different needs of their clients. This builds customer loyalty amongst their client leading to an increase in sales for the products being produced. Characteristics of Zara ’s Target Consumers Groups, Who They Are and Their Behavior Attitudes Zara’s target customer group consist of young of mostly young adults who are price conscious and highly value fashion trends existing in the market. The percentage of their customer group is constituted by women who form more than half of the total customers who visit the shops. Secondly, men who form of a quarter of thee customers with a small fraction of children being customers of the products produced by the company (Hill & Jones, 2010). Unique Consumer Behavior Which Zara Has Been Able To Build In Its Primary Customer Base Zara has been able to build unique customer behaviors by the products and services through their products which they have designed to be fashionable and affordable. Most, customers of Zara prefer products which are trendy while at the same time trendy in appearance. The company has guaranteed this by deciding to cut edge fashion at affordable prices enable their customers to c omfortably purchase their products. Secondly, Zara satisfy their customer behavior of diversity by offering large choice of styles by their products. Being that there are different occasions, Zara’s customers have developed the need to have different clothe types and fashions. By offering large choice of styles of products produced, Zara competently satisfy the existing need in the market through their products and other services. Lastly, Zara’s customers always prefer their products availed at strategic points and Zara has satisfied this gap by

History Essay Example | Topics and Well Written Essays - 250 words - 36

History - Essay Example Hence, this admirable character enhances the effectiveness of the results in activities Germans engage in. Hence, Germans are viewed as thinkers while Americans are action oriented (Nees). Germans often pass as individuals who do not have a â€Å"can-do† attitude. In this case, they tend to take caution when approaching issues and accept that there are some challenging situations. Therefore, Americans view this as a typical negative attitude in Germans since Americans believe everything is possible. In fact, Americans instill the â€Å"everything is possible† attitude to their children when young. Case in point, any American child would say that they would want to become anything in life, even being the president of the United States. However, the cautious character in Germans is admirable since it represents practicality in life although Americans associate it as with a lack of creativity amongst the Germans (Nees). Germans’ listening style during communication is very different from the Americans. In this regard, Germans listen keenly to a conversation waiting for pauses in order to respond. On the other hand, Americans tend to nod, gesture, or even make a comment when the other party is talking during a conversation. Therefore, Americans stereotypically view the Germans’ listening style wondering whether they listening to a conversation. However, the Germans’ listening style is crucial since they pay attention to every detail put forward in a conversation and hence put forward a calculated response (Nees). It is evident from the foregoing discussion that Americans and other nationalities may view some characters in Germans stereotypically. However, some of these characteristics viewed stereotypically are admirable and can be a learning lesson not only to Americans but also to other nationalities. Overall, it is part

Austrian Political Discourse Case Study Example | Topics and Well Written Essays - 3000 words

Austrian Political Discourse - Case Study Example Since it was torn down in Austria there was adjustment that had to be made. It is important to know that politicians and the media were ecstatic about the changes yet they were not totally prepared for the changes, both good and bad, that would manifest in the future. Armed with wire-cutters, Austria's Foreign Minister Alois Mock was shown doing his part--literally as well as symbolically--to open the border between Austria and Hungary. 1 The end of 1989 witnessed the success of the Rumanian "revolution," and the fall of eastern European Stalinist regimes (or the death of Marxism, according to taste) was everywhere exuberantly acclaimed. As the first waves of refugees and immigrants seeking asylum and work made their way westward, however, this enthusiasm soon dampened.2 By the end of 1989 many changes had occurred. Included was the fall of eastern European Stalinist regimes. Other significant events that resulted from the fall of the wall were the success of the Rumanian "revolution," and the demise of Marxism, according to taste. 3 Many things of significance politically ensued he fall of the wall Power became an issue when these paramount events took placer. Racism also became a significant factor. Shortly after the fall of the wall in 1989 refugees and immigrants seeking both work and asylum began making their... The influx of immigrants set the basis for fight for power in the new found freedom. As well the large amounts of immigrants seeking new found freedom in the west set the stage for problem with racism and one of the new arenas for this was Austria. They became known as" political" and "economic" refugees. They elided rather quickly to these new parts. .Without a doubt, the patronizing acceptance in Austria of political refugees from Communist eastern Europe seems to have disguised more profound ethnic conflict towards these groups of immigrants. . The uncertainties of this new political configuration in Europe occasioned the emergence in Austrian public life of xenophobic discourses, fed by and couched in the terms of social anxiety. Those who even a few months previously would have been largely welcomed as heroic refugees from tyrannical regimes, suddenly became socially more threatening "economic immigrants," "spirit and salami merchants," "criminals," etc., too lazy and selfish to remain in their countries and solve their own problems. 3 3 van Dijk, Teun. 1985. Prejudice in Discourse. Amsterdam: Benjamins. An indication of the political implications of this transformation was given in the campaign preceding the 1990 elections to the Austrian National Assembly. Confronted by the obvious success which the Austrian Freedom Party (Freiheitliche Partei sterreichs, or FP), seconded in its effort by the Neue Kronen Zeitung, the largest selling newspaper in Austria, was registering with its more or less explicit appeals to these ethnic hostilities, politicians from the mainstream Social Democratic Party (SP) and the Christian democratic Austrian People's Party (VP) quickly accommodated their own electoral strategies and general political

Wings Of Fire Book Review and Summary

Wings Of Fire Book Review and Summary Written by Dr. A.P.J Abdul Kalam, honorable President of India. Wings of Fire is an autobiography capable of inspiring even a common man into becoming a technologist. A well composed novel which revolves around the life of Mr. Kalam a renowned scientist as he shares his experiences and the minutest of details of his life. I like the way the book has been put together along with the delicate facts of his personal life. His family background, the pain and suffering he went through and recollected himself is commendable. The day I finished reading this book, such an influential personality impacted me very deeply and it gave me a glimpse of how the power of positive thinking can help achieve all odds. This autobiography comprises of a balance of details of the technological and political challenges faced to prosper in its aeronautical and space program. It is also a success story of Dr.Kalams participative management practices. Also, it gives an insight into the lives of Hindus and Muslims of India and their relationships among each other and among multi religious communities in India. Wings of Fire is an account of a young boy who tries to achieve his dreams beating all odds. The story emphasizes the importance of family, relatives and friends in helping achieve each others goals and turning dreams to reality. It teaches us to become a patriotic citizen of our country shown in the book as a determinant India and countless effort of its scientists in achieving superiority in aeronautical, space and rocket technology. This book offers an important lesson of finding success from failures of Indian space and rocket infrastructural programs. A good presentation of the role of other renowned scientists moulding our countrys future. This book is full of information and is a recommended choice for every student, because this book has the influence and power to motivate a person to stand out in life. Wings of Fire is a unique model of accomplishing ones goals, while fulfilling the promise to its country. As I read through this book I felt the same humility that Mr.Kalam felt when he was engaged into the program. A friend recommended me this book and I am glad that he did. This book is an biography of Indias president Abdul Kalam which has been co-authored with famous Arun Tiwari, who once had worked with Kalam in the field of military defense research. As from the book itself, this is the story of Kalam who flourished from darkness into the bright sunlight, his personal and professional effort. . . . . . . This is also the narrative of independent Indias struggle for technological self adequacy sovereignty in defense systems a story as much regarding politics, as it is regarding science. The story tells us about Kalams rise from a humble lower-middle class family his narrative of Indias efforts in rocketry space technology. Segregated into four sections, the book gradually reaches for the stars Orientation, Creation, Propitiation Contemplation. As a tribute to his mother and father, the book is dedicated to his parents. The first segment relates to the early life of Avul Pakir Jainulabdeen Kalam. His recollections of the early days are very suggestive of good old Magudi set up. He remembers his parents, relatives and teachers his most influential characters in the book. Adding color to the section are pictures of that time. This segment covers all his early learning and travels. The next segment is related to Kalams further education and work experience and his involvement with projects of military defense and space, primarily the SLV3. This part has many scientific details and is an introduction to defense and space research organizations. Kalam is an aam aadmi at heart, this is shown in the book in many of his narratives through his interaction with even the insignificant people in the hierarchy like Dr Brahm prakash, Prof Satish Dhawan and Prof Vikram Sarabhai. The third segment covers the years from 80-91 when Kalam is posted from ISRO to military defense labs. Filled with many pictures, this section too keeps us entertained. And to imagine he worked mostly in government institutions where bureaucracy and red tapes are the order of the day. We have all heard of SLV3, PSLV, Akaash, Naga, Agni, Trishul in the news and these technological achievements marks the success of what is now, one of the strongest and determined aeronautical and space organization of India. The last segment is connected with the later years where Kalam is bestowed upon with series of awards, his thought and his visions for a proud India. It is almost impossible not to be inspired by the life of Mr.Kalam. This segment along with the conclusion also mentions of Kalams dream for the year 2020. The book itself is written in simple English and it seems as if the author is speaking out to the reader directly. One must read this for the following reasons Indias greatest scientist Abdul Kalams story, military and defense research, missile technology, Indias vital space programs and general knowledge. Throughout the book there are morals that are for the grooming purposes for everyone, even for the administrators. Abdul Kalam tells us how the finest of people can be brought out. Abdul Kalam is referred to as spiritual scientist, his visions and contributions to his country. As a young man, Abdul Kalam was inquisitive and keen to learn more and more about science. Kalams mentors persuaded him to ponder onto the great opportunity into space science and by achieving this India will become self-sufficient in aeronautical and rocket science. He was the first one with a vision that India has great potential in its space and satellite development of launch vehicles. SLVs provide as the foundation for a range of state-of-the-art missile technology in Indias military. From an American viewpoint, when everyone is shouting bloody murder and weapon proliferation, Abdul Kalams memories of Frances taking away of support and fake accusations of German help serve as a alarming reminder that embargoing a country simply cannot work if the countrys public is strong enough to control their own destiny. Its worrying that there is little debate on the ethics of an impoverished country developing nuclear weapons and deploying delivery systems. . . .But thats almost totally lost in the argument of self-reliance, a determination to never again surrender to foreign rule. Abdul Kalam, an optimist, made helped India become self sufficient in its space and rocket technology. The book also inspires the youth of India living nationally and internationally that they appreciate the one marvel achieved by their nations hero, Abdul Kalam and strive themselves to become strong in every area of their profession and make India prosper for eternity. Abdul Kalam, the man with many names. He is most trusted man in India according to survey, He is also known as the missile man of India. Abdul Kalam will be cherished long after he is gone, the man whom India loves. The book is a journey into Abdul Kalams life; the book however does not cover his presidency days that were published before he became the president of India. Abdul Kalam stayed in Ramesh Varam which is famous for its Shiv temple. The famous temple was few kilometers journey from Abdul Kalams home, a Muslim dominated area. Abdul Kalam use to sell newspapers to help his brother, was good friend of the priest of the temple and his father was respectable man whom people used to turn for advice. Abdul Kalam writes about his school days, his brother in laws influence on him and his teachers in the initial chapters. He also writes about his financial challenges he faced during the time he was into education. The later chapters are some of Vikram Sarabhais immense contribution in establishment of space research center and opening up new feets for coming scientists. Abdul kalams efforts in association with other scientist would make ordinary Indian understand the zeal , the effort of human soul in making India , a well respected country in space science. As a mentor of Abdul Kalam, Vikram Sarabhai had expert management skills and team building skills with which he groomed Abdul Kalam into becoming a scientist to remember for years to come. In one of his meeting with Vikram Sarabhai at 3 a.m, Abdul Kalam worked hours at stretch with his colleague for presentation to defense minister and he forgets an important personal event to attend to, this shows Kalams determination for his work and his country to succeed. ISRO, prithvi, agni, nag, trishul are some of the achievements which every Indian is proud of. It was a moment to cherish when India made its first journey to the moon and along with this journey to success was Abdul Kalams belief that nothing can stop India from reaching the stars and he certainly proved himself as one of the stars. Considering that this book comes from a scientist, this book does have little scientific narration. SLV, Geo satellite, composite material, mechanical engineering and such things. The journey itself always has technical errors especially when its scientific in nature. Abdul Kalam, like the man himself forced his will to victory over failures, fears and disappointments. At the core, the book is about the great Indian dream. A wish that all the founding fathers of a country have, a wish fulfilled by Abdul Kalam. A country which is divided by religion and caste. A country which has a corrupt political system and where money rules, Abdul Kalam still made millions of citizens of India a proud nation. Aftermath

Two Great Rebellion Films :: essays research papers

Rebellion is a common topic in movies because it draws in audiences with its bad boys and bad attitudes. Two of the greatest rebellion movies of all time are Rebel Without a Cause, starring James Dean, and Bonnie and Clyde, starring Warren Beatty and Faye Dunaway. The opening scene in Rebel Without a Cause shows a drunken teenage boy lying in the street, giggling, while he plays with a toy. The directors of these two films show rebellion using the same elements: themes, characters, and memorable scenes.   Ã‚  Ã‚  Ã‚  Ã‚  In both films, the main characters are all rebelling against common things that audiences can relate to. In Rebel Without a Cause, Jim Stark is rebelling against his parents because he is upset with the fact that his father will not stand up to his mother. His girlfriend, Judy, is also rebelling against her parents, but for a different reason. Her father refuses to give her any affection because she is too â€Å"grown up.† Jim’s friend, Plato, is rebelling against his parents because they have abandoned him. These three characters rebel in many ways. Jim and Judy both smoke because they were told not to. Plato shot and killed puppies to get attention. Jim and Judy are both involved in a gang because it is â€Å"wrong.† Jim and Judy both pay a visit to jail: Jim because he is drunk and Judy because she ran away from home. In Bonnie and Clyde, Clyde Barrow is rebelling against the law and the common way of making a living. He rebels by robbing b anks. Bonnie also rebels against the law and her old life working as a poor waitress in a small town. She rebels by helping Clyde rob banks. C. W. Moss rebels against his overbearing father. Buck Barrow rebels against the law, but his wife is never too keen on the whole rebellion thing. Clyde, Bonnie, C. W., and Buck all rebel by robbing banks and stores, stealing cars, and killing. C. W. also rebels by getting a tattoo on his chest because he knows that his father will not approve of it. The theme of rebellion can be seen in both films by showing what the characters rebel against and how they rebel.   Ã‚  Ã‚  Ã‚  Ã‚  Comparable characters can be seen in both films. Jim Stark is just like Clyde Barrow in that they are both the leading men and the main rebels. They are also played by cute actors.